Privacy Policy

1. Introduction

This Privacy Policy describes how Partners SEO processes personal information in connection with our website and related services (collectively, the "Services"). By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy.

We process personal data in accordance with applicable data protection laws, including (where applicable) the General Data Protection Regulation (GDPR) and other relevant privacy regulations. This Policy is intended to provide a clear, concise overview of our practices; it does not create contractual rights or obligations beyond those already applicable under relevant laws.

If you do not agree with any part of this Privacy Policy, you should discontinue use of the Services and refrain from providing us with personal information.

2. Information We Collect

We collect information in several ways, including information you provide directly, information collected automatically through your use of the Services, and information obtained from third parties.

2.1 Information You Provide to Us

We may collect information that you voluntarily provide when you:

• Fill out forms on our website, including contact or inquiry forms;
• Request information, proposals, or resources from us;
• Subscribe to our newsletters, content, or updates;
• Respond to surveys, questionnaires, or feedback requests;
• Start a conversation using the chat assistant on our website; or
• Communicate with us by phone or other channels.

The types of personal information you may provide include:

• Name and contact details (such as email address, phone number, and company name);
• Professional information (such as job title, department, and areas of responsibility);
• Content of communications and any other information you choose to share with us; and
• Preferences and interests related to our Services.

2.2 Information Collected Automatically

When you access or use our website, we and our service providers may automatically collect certain information about your device and usage, including:

• IP address and approximate location;
• Browser type, device type, operating system, and language settings;
• Pages viewed, links clicked, referring/exit pages, and time spent on pages;
• Date and time of visits and other diagnostic and usage data; and
• Identifiers associated with cookies or similar technologies (described below).

This information is typically collected through cookies, analytics tools, and similar tracking technologies and is used in aggregated or pseudonymized form where possible.

2.3 Information from Third Parties

We may receive information about you from third parties, such as:

• Analytics providers that help us understand how users interact with our website;
• Marketing, sales, or CRM tools that maintain information about business contacts; and
• Publicly available sources or social media platforms where you choose to interact with our content.

We use this information in accordance with this Privacy Policy and any additional restrictions imposed by the source of the data.

2.4 Forms and Chat Assistant

Our contact form and website chat assistant are operated on our behalf by a third-party customer relationship management provider. Information you submit through the form, and the content of any chat conversation, is transmitted to and stored by that provider so we can respond to you and maintain a record of the enquiry.

The chat assistant is automated. It may be used to answer general questions and to collect your contact details so that a member of our team can follow up. Please do not share confidential, sensitive, or personal information beyond what is needed to route your enquiry.

3. How We Use Your Information

We use the information we collect for various purposes related to operating, improving, and growing our Services and business. These purposes include:

3.1 Providing and Improving the Services

• Responding to your inquiries, requests, and support needs;
• Delivering requested resources, proposals, or service information;
• Operating, maintaining, and optimizing the performance and security of our website; and
• Developing new features, offerings, and capabilities based on usage and feedback.

3.2 Communication and Relationship Management

• Sending transactional messages related to your requests or interactions;
• Providing updates, insights, and content related to SEO, technology, and our services, where permitted by law;
• Managing subscriptions and communication preferences; and
• Maintaining our records and managing our commercial relationships.

3.3 Analytics, Personalization, and Marketing

• Understanding how visitors use our website to improve usability and content relevance;
• Measuring the effectiveness of our marketing and content campaigns;
• Customizing content and experiences based on your interests or interactions; and
• Identifying potential business opportunities and audiences aligned with our services.

3.4 Legal, Compliance, and Protection

• Complying with legal obligations, regulatory requirements, and industry standards;
• Enforcing our terms, policies, and agreements; and
• Protecting the rights, property, security, and safety of our users, our business, and others.

4. Cookies and Similar Technologies

We use cookies and similar technologies (such as pixels, tags, and local storage) to collect and store information when you visit our website. Cookies are small text files that are placed on your device by a web server and allow us or third parties to recognize your device and gather certain types of information.

4.1 Types of Cookies We Use

• Strictly necessary cookies: Required for core website functionality, such as security and accessibility. These cookies cannot be disabled in our systems.
• Performance and analytics cookies: Help us understand how visitors use our website, which pages are popular, and how we can improve user experience.
• Functional cookies: Enable enhanced functionality and personalization, such as remembering your preferences.
• Marketing and advertising cookies: May be used to deliver content or measure the effectiveness of campaigns across websites. We currently aim to keep such use limited and B2B-focused.

4.2 Managing Cookies

You can manage cookies through your browser settings, where you may be able to block or delete cookies or receive alerts before they are placed on your device. Please note that disabling certain cookies may affect the functionality or performance of the website and some features may not work as intended.

For more information on cookies, including how to see what cookies have been set and how to manage or delete them, you can visit resources such as www.allaboutcookies.org.

5. Data Sharing and Transfers

We do not sell your personal information. We may share information in the limited circumstances described below:

• Service providers: We may share information with trusted third-party vendors who perform services on our behalf (such as hosting, analytics, email delivery, or CRM management). These providers are authorized to use your information only as necessary to provide services to us.
• Professional advisors: We may share information with legal, financial, or other professional advisors when necessary for the provision of their services.
• Legal and compliance: We may disclose information if required to do so by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of our business, our users, or others.
• Business transfers: In connection with a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of the transaction, subject to appropriate confidentiality protections.

Where required by applicable law, we implement appropriate safeguards for international transfers of personal data, such as standard contractual clauses or other approved mechanisms.

6. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to provide the Services, comply with our legal obligations, resolve disputes, and enforce our agreements. Retention periods may vary depending on the type of data and the nature of our interactions with you.

When we no longer need to retain personal information, we will take reasonable steps to delete, anonymize, or otherwise render it unusable for identification purposes, subject to any legal obligations requiring further retention.

7. Your Rights and Choices

Depending on your location and applicable law, you may have certain rights regarding your personal information, which may include:

• The right to access and receive a copy of your personal data;
• The right to request correction of inaccurate or incomplete data;
• The right to request deletion of your personal data, subject to certain limitations;
• The right to object to or restrict certain processing activities;
• The right to withdraw consent where processing is based on consent; and
• The right to lodge a complaint with a supervisory authority.

We will respond to legitimate requests in accordance with applicable laws. We may need to verify your identity before processing certain requests for your protection.

8. Data Security

We implement reasonable technical and organizational measures designed to protect personal information against accidental or unlawful destruction, loss, alteration, unauthorized disclosure, or access. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

If you believe that your interaction with us is no longer secure, please contact us immediately using the contact details below.

9. Third-Party Websites and Services

Our website may contain links to third-party websites, platforms, or services that are not operated or controlled by us. This Privacy Policy does not apply to such third-party properties, and we are not responsible for their content, privacy practices, or security measures. We encourage you to review the privacy policies of any third-party sites or services you visit.

10. Children’s Privacy

Our Services are intended for business and professional audiences and are not directed to children under the age of 16 (or the equivalent age of majority in the relevant jurisdiction). We do not knowingly collect personal information from children. If we learn that we have collected personal data from a child, we will take appropriate steps to delete such information as soon as reasonably practicable.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will update the "Last updated" date at the top of this Policy and, where appropriate, provide additional notice (such as by posting a prominent notice on our website).

Your continued use of the Services after any changes become effective signifies your acceptance of the updated Privacy Policy.

12. Contact Information

If you have any questions about this Privacy Policy, our data practices, or your rights, you can contact us at:

• Business Name: Partners SEO
• Contact: Send a message through the contact form

When contacting us, please provide sufficient detail about your question or request so that we can respond in an efficient and compliant manner.