For Microsoft Partners, ISVs & Technology Consultancies

SEO for firms that sell complex technology services

Partners SEO works with Microsoft partners, ISVs, and technology consultancies whose buyers research for months before they ever make contact.

Business Meeting
Team Discussion

About Partners SEO

SEO that understands what you sell

Most SEO work stalls on technology sites for two reasons: search engines struggle to read the site, and the content does not match how buyers research. Our experience runs through the Microsoft partner world and across ERP, CRM, cloud, and BI companies, so you will not spend the first month explaining what you sell.

  • Technology sector experience, not a generic playbook.
  • Search and AI visibility handled together.
  • A clear roadmap you can hand to your team.
  • Reporting you can actually read.

Why SEO Stalls

The problem is rarely the product

The teams we work with are rarely confused about what to do. They are stretched. SEO sits across marketing, content, and development, so it moves in bursts and stalls in between. The work that compounds is the work that keeps getting pushed.

No one owns SEO

It crosses everyone, so it gets picked up whenever someone has room. Every restart begins from scratch.

Expertise stays internal

The people who could write the definitive page are booked on whatever is due this week.

Fixes keep waiting

Technical issues compete with the editorial calendar and lose, while rankings drift.

Built for your team

We work alongside in-house marketers, writers, and developers rather than replacing them.

Where an engagement focuses

Search and AI visibility for technology companies

We fix the technical foundations, build content around the questions your buyers actually ask, and get you cited in ChatGPT, Copilot and AI Overviews.

Technical SEO

We find what holds your site back and rank every fix by impact.

Content Strategy

Pages and outlines built around how your buyers really research.

Keyword Research

Keyword priorities mapped to your products, industries and regions.

AI Search Visibility

Get named in ChatGPT, Copilot and Google AI Overviews, not just ranked.

Measurement & Reporting

Site health, visibility and the inquiries search actually brings in.

International SEO

Site structure, hreflang and keywords for every market you sell in.

Engagements start at $2,000 per month. Book a consultation

Grow Services Revenue Through Search

Make it easy for the right buyers to find you

Whether you are building an implementation practice or growing an established consulting and licensing business, the work is the same: make the site readable, put your expertise where buyers are looking, and measure what actually leads somewhere.

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LinkedIn recommendations from clients and colleagues

Read them on LinkedIn

What clients and colleagues say

These are recommendations from clients and colleagues, shared on LinkedIn. Common threads: familiarity with the technology sector, strength across both the technical and content sides, and being straightforward to work with.

Mubashar is a true expert in SEO, content strategy, and digital marketing, consistently elevating our online presence. His deep understanding of the Microsoft partner ecosystem, paired with his technical expertise and creativity, makes him an invaluable asset to any team.
Jackson Hornaday, Volt Technologies
Mubashar has a deep understanding of how to drive organic traffic, generate leads, and ensure strong visibility in Google, particularly in the competitive landscape of CRM and ERP services. His attention to backend technical SEO and site vitals has been instrumental in our success.
Lauren Dillon, Sunrise Technologies
Mubashar has an immense amount of experience in the Microsoft partner ecosystem and uses this experience to guide partners to success online. His SEO, website management and content creation skills are top tier, and I would recommend his work to anyone.
Mason Whitaker, Volt Technologies
Mubashar has worked with Microsoft Partners, members of the ERP Software Blog, with good results. He is kind and easy to work with.
Anya Ciecierski, ERP Software Blog
I strongly endorse Mubashar Shahzad as an outstanding SEO expert and strategist. His profound understanding of search engine optimization, combined with a strategic mindset, consistently yields exceptional outcomes.
Qazi Ammar Arshad, ML Bench
I worked with Mubashar at AlphaBOLD and he is a very accomplished professional with great SEO, web, data analytics and presentation skills. He is someone who always comes up with innovative solutions and is very fun to work with.
Ubaid Butt, AlphaBOLD
Mubashar Shahzad, founder of Partners SEO

Meet the founder

Meet Mubashar Shahzad

Partners SEO was founded by Mubashar Shahzad, who has worked in SEO and digital marketing for more than a decade, most of it around technology companies rather than general business clients.

Before starting Partners SEO, he was at AlphaBOLD, a Microsoft and NetSuite partner. That matters more than it might sound. He learned this industry from inside a partner organization, not as an outside vendor trying to decode it. Since 2020 he has led Partners SEO, working with companies across ERP, CRM, cloud, AI, and business intelligence.

Our work covers both halves of SEO. Site health, crawlability, and search intent on one side. Competitive research, content outlines, and topic planning on the other. That now extends to AI search, where buyers get an answer without ever seeing a results page. Clients tend to describe us as a strong addition to a marketing team rather than a replacement for one.

Certifications

  • Google Digital Academy
  • SEMrush Content Marketing
  • HubSpot Inbound Marketing
  • ClickDimensions Automation

Next Step

Want to know where your site actually stands?

Tell us a bit about your setup and we will come back with specific observations, not a template. We read every message and answer personally.

Prefer email? Write to us directly:

mubashar@partnersseo.com

FAQ

Frequently asked questions

Short answers to the things people usually ask before getting in touch.

Industry familiarity, mostly. Our experience runs through technology companies, including time inside a Microsoft and NetSuite partner. That means less time explaining what your product does and more time on the work. It also means keyword and content decisions get tied to your actual products and markets rather than whatever has the highest search volume.

Buyers increasingly start there rather than on a results page, and it changes what gets surfaced. Assistants pull from pages they can parse and information they can corroborate, so clean structure, direct answers, and consistency about who you are and what you do matter more than they used to. Most of the work overlaps with good SEO. The shift in emphasis is writing pages that answer a question outright instead of pages built to rank for a phrase.

SEO is slow, and anyone who tells you otherwise is selling something. Early signals like improved site health and movement on specific terms usually show up first. Meaningful traffic change takes longer, and a real shift in inquiries longer still. Timelines depend heavily on your starting point, which is something we can talk through on a call.

Yes, and that is often the best setup. We provide the SEO direction and content planning while your team handles execution. For clients without those resources in house, we can take on more of the implementation. Either way the goal is to make what you already have work better.

Regular reporting that shows what changed and why it matters. Site health first, then visibility on the terms you care about, then what is actually generating inquiries. No 40 page PDF full of charts nobody reads.

It starts with a review of your site, your content, and where you currently stand against competitors. From there you get a prioritized plan that separates the fixes from the growth work. Implementation can sit with your team, with us, or split between the two.

Engagements start at $2,000 per month. What that includes depends on the size of your site, the state of it, and how much of the work you want handled versus directed. Get in touch for a breakdown.

No. The deepest experience is in technology, which is where the industry knowledge pays off most. But the underlying work applies to plenty of other B2B companies with long sales cycles and something complicated to explain. If you are unsure whether it is a fit, ask.

By paying attention, and by not building strategies that depend on loopholes. The fundamentals hold up across updates: a site search engines can read, content that answers real questions, and pages people find useful. Tactics that survive only until the next update are not worth doing.

Yes. Technology companies often sell across several regions, which brings its own set of problems: site structure, language targeting, and search behavior that varies by market. This is familiar territory.

Then you stop. No long lock in. You keep the audits, the recommendations, and the content plans, so your team or another agency can pick up where things left off.