Person Working on a Laptop

Keyword Research

Visibility on the searches that matter

High-intent keywords

Product, industry, region and partner

Competitor gaps

Where established vendors are weak

Tied to inquiries

Reporting on what leads somewhere

How It Works

How we choose what to rank for

Generic category terms like ERP software look good in a report and rarely convert. The searches worth winning are specific: a product, an industry, a region, or a partner in a named market.

Map your offer

We list your products, segments and regions, and the searches buyers use for each one.

Study the competition

We find the terms competitors win and the ones they leave open.

Set priorities

You get a keyword plan ranked by intent and effort, tied to the pages that should rank.

Team Planning
  • Product and version keywords
  • Industry and region keywords
  • Partner and implementation keywords
Woman Working
  • Competitor keyword gaps
  • Search intent for each term
  • Keyword to page mapping
Person Working on Laptop 1
  • Quick wins close to page one
  • Long-term priority terms
  • Reporting tied to real inquiries

Recommendations

What clients and colleagues say

Recommendations shared on LinkedIn by people we have worked with.

Quotes Dark

Mubashar has an immense amount of experience in the Microsoft partner ecosystem and uses this experience to guide partners to success online. His SEO, website management and content creation skills are top tier.

Mason Whitaker – Volt Technologies

Quotes Dark

I strongly endorse Mubashar Shahzad as an outstanding SEO expert and strategist. His profound understanding of search engine optimization, combined with a strategic mindset, consistently yields exceptional outcomes.

Qazi Ammar Arshad – ML Bench