Notes on search for Microsoft partner firms.
Practical writing for Dynamics 365, Business Central and Copilot partners who need buyers to find them — not another generic SEO tip sheet.
How to structure Business Central pages for buyers in a long sales cycle
Structure Business Central partner pages around migration, implementation, and stakeholder decisions so buyers can build a credible shortlist.
Technical SEO problems that show up on Microsoft partner websites
Find the technical SEO issues that hide Microsoft partner expertise: indexation, old product URLs, page performance, and weak internal links.
What Copilot and AI Overviews change for a partner firm’s SEO
Copilot and AI Overviews change how partner buyers research. Clarity, durable pages, and technical foundations matter more than generic AI blog posts.
Why Microsoft Dynamics partners lose search visibility to larger competitors
Larger SIs often win the searches Dynamics buyers use to shortlist partners. Here is why mid-size firms lose visibility — and how to compete without copying a global site map.
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